Social Media Sucks, But It Works: How to Make It Work for You
February 26, 2025 @ 8:00 am - 10:00 am
$150.00 – $700.00Manheim Office
135 Shellyland Road
Manheim, PA 17545
Description:
It feels like just yesterday, social media was a buzzword encompassing new technologies and novel ways to communicate (often to share cat GIFs). In reality, platforms like Facebook and Instagram have been primary communication channels for over a decade—so why does it still feel complicated, draining, and like a potential waste of money?
Probably because you’re trying to reinvent the wheel or implement the “Top Ten Newest Facebook Funnels” you saw reposted on Linkedin. The truth is you don’t need algorithm suggestions from the latest Meta influencer or a groundbreaking content series to generate serious growth and engagement from your pages. Working smarter, not harder, is the key here, and we’ve got a simple system to demystify what can often be the most opaque facet of marketing.
Key Points:
- Unsuck Social Media: Understand what platforms, frequency, message, strategy, and expectations are right for your business.
- Dance, date, invoice: How social media relationships really work!
- Beg, Borrow, and Steal: Create a system that’s proven to work.
- More than one way to skin a cat GIF: Social media tactics you’re not thinking about.
Marketing Boot Camp Series:
Seminar 1: Stop Marketing. Start CommunicreatingSM
Seminar 2: Social media SUCKS! But it Works: How to Make it Work for You
Seminar 3: Sizing Up Your Digital Footprint
Seminar 4: Is AI 4U?
Instructor:
Todd Burgard, Founder and President of Burgard, A Creative Agency
Todd Burgard has been helping leaders in building and construction create consistent, sustainable growth for over 29 years. As the Founder and President of Burgard, A Creative Agency, his unique approach to marketing has helped countless organizations reach their full potential and maximize their return on investment. Combining deeply creative thinking with strategic analysis and a values-based approach, Todd’s branding process is both classic and groundbreaking.
Registration Date: Seven days prior to the session date
Cancellation Policy: If you must cancel for any reason, please contact us immediately.
- Cancellations received less than 7 days before the start of the class cannot be refunded; substitutions are permitted.
Payment Options:
- ABC Members: Select the option to be invoiced.
- Non-members:
Please pay at the time of registration either via credit card payment online or by calling the Chapter office: (717) 653-8106.
Important Note: EIN: 23-1618254 – Contributions or gifts are not deductible as charitable contributions for federal income tax purposes. However, payments may be deductible by members as an ordinary, necessary business expense. See your accountant for details.
